Retique It® is a specialty DIY brand selling liquid wood finish kits designed to transform virtually any surface into an authentic wood-grain appearance. Their proprietary formula contains over 60% real wood, making it distinct from purely synthetic faux-finish products. The brand positions itself as a one-stop DIY shop with eco-friendly, home-safe products that save time and money compared to professional refinishing or full surface replacement.
The product range spans both interior and exterior applications. Interior kits cover countertops, kitchen cabinets, tabletops, and fireplaces, while exterior kits address front doors, garage doors, and full decking systems. Multi-purpose kits come in smooth finishes and grained finishes, with popular options including Pickled Oak (4.9 stars, 519 reviews), Barn Wood Countertop (4.9 stars, 217 reviews), and Pecan smooth finish (4.7 stars, 302 reviews). A dedicated Liquid Wood Primer line prepares surfaces for optimal adhesion.
Beyond physical products, Retique It® offers digital education resources including The Ultimate Guide to Wood Graining priced at $79.99 (rated 5.0 from 2 reviews), video tutorial libraries hosted on Vimeo, a Wood Graining Master Class, and a Color Guide for popular finishes. A physical book titled My Flipping Life targets furniture flippers looking to build a business beyond a hobby.
- Free FedEx 2-Day Shipping on US orders over $50 (contiguous 48 states only)
- International shipping available to Canada, Mexico, Europe, Asia-Pacific, and more
- In-store availability via a store locator on the website
- Memorial Day Sale offering 25% off site-wide, applied at checkout
Retique It® is built for DIY enthusiasts at all skill levels, offering step-by-step video tutorials and digital guides alongside every product category. The brand's eco-friendly positioning and real-wood formula content make it a compelling option for homeowners seeking professional-looking results without the cost of hiring contractors or purchasing new furniture.