Our AI works for you,
not the other way around.
Trusted Buyer Report uses AI to research and draft faster than one person could alone. But every article is reviewed and fact-checked by a human before it goes live. This page explains exactly how that works — and where AI's role ends.
Artificial intelligence is a tool — a powerful one — but a tool nonetheless. Trusted Buyer Report was built on the belief that shoppers deserve honest, well-sourced research they can actually trust. AI helps us do that research and produce a first draft far faster than one person could manually. It does not replace the human judgment and fact-checking that make our recommendations trustworthy.
This policy documents every way AI is used on this site, every safeguard we have in place, and every right you have as a reader. We update it whenever our AI usage changes. If you ever have a question this page doesn't answer, email us at contact@trustedbuyerreport.com.
AI assists at specific stages of the research and writing process. Here is exactly where AI is — and is not — involved:
In addition to our editorial AI, we offer four AI-powered tools directly to readers. Here is exactly what each tool does — and what it doesn't do:
We have firm rules about what AI may never do on Trusted Buyer Report, regardless of capability:
A human is accountable for the accuracy of every article on Trusted Buyer Report. This is not a formality — it is the foundation of how the site works.
- Clear attribution: Articles are published under the Trusted Buyer Report name with the date of the most recent update. We don't publish unchecked AI content — and we don't invent author personas.
- The human can reject the draft: The editor can revise or completely rewrite an AI draft. AI output is treated as a first draft from a junior researcher — useful, but never final.
- Assessment before monetization: The editorial assessment is completed before any affiliate link is added. Commercial relationships do not determine our findings.
- No advertiser influence: No brand can pay for a review, a higher score, or placement, and no advertiser can suppress a negative finding.
- Updated when things change: We update an article when products, prices, or policies change — and we date updates honestly, rather than on a fixed schedule.
You have a right to know when AI contributed to what you're reading. Our labeling works as follows:
- Articles produced with AI assistance carry an AI badge and a byline noting: "Researched and drafted with AI assistance, reviewed and fact-checked by Trusted Buyer Report."
- Specific AI-generated summaries (for example, a review-cluster summary) are labeled inline where they appear.
- Our four reader-facing AI tools are clearly identified as AI tools throughout the site.
- We don't pretend AI wasn't involved when it was — that's the whole point of the label.
Understanding how your data interacts with our AI systems is important. Here is a full account:
Data our AI reads
- Publicly available shopper reviews from verified retail platforms
- Publicly available pricing data and product specifications
- Store return, shipping, and terms-of-service documents (public)
Data our AI does NOT access
- Your personal browsing history or purchase records
- Your account information (name, email, saved stores)
- Any data from your device beyond what you type into our tools
Shopping Assistant conversations
When you use our Shopping Assistant, your messages are processed to generate a response. We do not store conversation history beyond your current session, and we do not use your conversation data to train AI models. Each session is independent.
AI model training
We do not use reader-submitted content (reviews, form submissions, feedback) to train or fine-tune AI models without explicit consent. Our AI systems are built on commercially licensed models, not trained on user data from this site.
You have specific rights regarding how AI is used to produce content that may influence your purchasing decisions:
This policy is a living document. If our AI usage changes, we will update it and note the change date. If you have a question this page doesn't answer:
We aim to respond within 5 business days.
For corrections to specific reviews, use our Corrections Policy page.
Related policies:
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