Calton Nutrition is a micronutrient health and wellness brand founded by Jayson and Mira Calton. The company's core mission is to help individuals achieve micronutrient sufficiency — the state in which the body receives all essential vitamins and minerals in adequate amounts. Their stated mission includes helping 1 million people stop, prevent, or reverse osteoporosis safely and naturally, anchored by their book Rebuild Your Bones.
The brand offers more than 10 supplement product lines available through their dedicated store at caltonnutritionstore.com. Key products include Nutreince (a multivitamin formula), SKINNYFat (a cooking oil blend), IN.POWER (a protein product), IN.ESSENCE (an essential oil line), Origin Omega (an omega fatty acid supplement), as well as individual products like Vitamin D3, Vitamin K2 (MK7), Probiotics, Calcium, and Stevia. A SpectraCell micronutrient lab testing service is also offered through a dedicated subdomain.
Beyond supplements, Calton Nutrition operates an educational ecosystem. The Calton Institute provides a professional certification program in micronutrient therapy. The 28-Day Micronutrient Miracle Plan is a structured, three-step resource center designed to guide users through improving their nutritional status. A free micronutrient analysis quiz is also available on the homepage, giving new visitors a personalized entry point into their health journey.
- Books published: Rebuild Your Bones, The Micronutrient Miracle, Naked Calories, and Rich Food, Poor Food
- Blog categories: Cardiovascular Health, Diabetes, Fitness, Obesity, Weight Loss, Recipes, Wellness Travel, and more
- Social presence: Active on Facebook and Twitter
- Lab testing: SpectraCell micronutrient panels available via labs.caltonnutritionstore.com
Calton Nutrition is best suited for health-conscious adults who want a science-backed, education-forward approach to supplementation. The combination of books, a certification institute, a structured wellness plan, and targeted supplement products makes it a comprehensive destination rather than a simple supplement shop. Shoppers looking for third-party verified trust ratings should note that Trustpilot and BBB data are not currently available for this brand.