BUILT is a protein snack brand based in American Fork, Utah, specializing in high-protein puffs and bars designed to taste like indulgent treats rather than traditional supplements. The brand's flagship product, the BUILT Puff, features a soft, marshmallowy texture and comes in a wide range of dessert-inspired flavors such as Brownie Batter, Banana Cream Pie, Strawberries 'N Cream, and Rocky Road.
Each BUILT Puff delivers 15 grams of protein per bar, making it a convenient option for fitness enthusiasts, busy professionals, and anyone looking to increase their protein intake without sacrificing taste. The brand also offers Gluten-Free options and a new Sour Puff line featuring flavors like Blue Razz Blast, Green Apple Crush, and Sweet Peach Punch, expanding beyond traditional protein bar formats.
BUILT has built a strong customer community, accumulating over 143,000 certified reviews with an impressive 4.7-star average rating powered by Yotpo. Products are sold directly through built.com as well as at retailers nationwide, with a store locator available on the website. The brand also runs a Rewards program and an Ambassador program for loyal customers.
- BUILT Puff: Signature marshmallowy protein bars with 15g protein
- Sour Puff: New sour candy-inspired protein snack line
- Gluten-Free options: Dedicated gluten-free product collection
- Build Your Own Box: Customizable variety packs for sampling multiple flavors
Customers can reach BUILT's support team Monday through Friday, 8:00am–5:00pm, via phone at 1-800-932-9304 or email at support@built.com. The physical address is 600 Quality Dr., American Fork, UT 84003. Free shipping is available on orders of $20 or more, and the brand frequently runs promotional sales such as the Memorial Day 15% off sitewide event.