WICKED Protein Review 2026

WICKED Protein is a sports nutrition brand based in Amherst, New Hampshire, that markets itself as the industry's first Clean Label Project certified protein powder brand. The company focuses exclusively on clear whey isolate protein powders — a juice-like alternative to traditional milky protein shakes — available in six distinct flavors. Products are sold directly via wickedprotein.com as well as through select physical retail locations accessible via their store locator.

The brand's defining feature is its Clean Label Project Purity Award, achieved through partnership with the Clean Label Project nonprofit. This certification requires testing for over 400 contaminant types, including heavy metals (arsenic, cadmium, lead, mercury), BPA/BPS, pesticides, glyphosate, antibiotics, and residual solvents. WICKED states it also conducts its own internal lab testing on ingredients, packaging, and finished products — a level of transparency uncommon among sports nutrition brands.

The current product lineup includes 6 flavors of Clear Whey Isolate Protein Powder: Lemonade, Watermelon, Ice Pop, Cherry Limeade, Blue Raspberry, and Tropical Punch. Each is priced at $38.99 (on sale from $41.99). At the time of data collection, most flavors were listed as Pre Order or Sold Out, with Cherry Limeade noted as In Stock. Free US shipping is available on orders over $75, meaning purchasing two tubs typically qualifies.

WICKED Protein's return policy is notably restrictive: returns must be initiated within 7 days of purchase, items must be unused and in original packaging, and customers are responsible for return shipping costs. Sale items are not eligible for refunds. Given that protein powders are food/consumable products, this policy effectively limits returns to scenarios involving damaged or defective items. The brand holds a BBB rating of B and is BBB accredited.

• Clean Label Project certified — 400+ contaminants tested
• 6 clear whey isolate flavors — juice-style format, not a milky shake
• Price: $38.99 per tub (sale), $41.99 regular
• Free US shipping on orders over $75
• 7-day return window — unused items only
• BBB Accredited with a B rating
• Physical retail availability via store locator